At Pepper, we’re building a better marketing world

A world where AI isn't a buzzword It's a catalyst.
We are Pepper, and we are here to help you win the AI Age.
It's a catalyst for human creativity and a tool for building deeper relationships with customers. We believe the outdated agency model has failed modern CMOs.
While legacy holding companies like WPP and consulting giants like Accenture Song are tethered to a bloated and siloed model of the past, Pepper is built from the ground up for the AI era. Over the past three years, Pepper has grown exponentially in North America and India by pioneering a new model of AI-native marketing services.
The biggest marketing breakthroughs happen amidst massive paradigm shifts: social, mobile, and now AI. Generative AI has given birth to the biggest channel opportunity since TikTok — AI Search — and the most powerful creativity tools since the personal computer. The next great generation of marketing leaders will seize this opportunity.
Our Journey
We have come a long way
2017-18
Beginning of an idea
In a BITS Pilani dorm room, Anirudh and Rishabh launched Pepper Content

2019-21
Foundation & Growth
Pepper's 6 member team raised seed funding of $300K with 100+ customers

2022-23
Establishing a Global Footprint
Pepper made it to the list of top 50 names of the AI World by Gartner Ventures and was valued at $0.65 Million and Launched into CMP

2023
Pepper Content rebrands to Pepper
Building an Omnichannel alliance marketing and technology with seamlessly to drive business outcomes at scale.

PEPPER'S CULTURE CODE
We're building the future of content

Strive for Excellence
We weren't born to be mediocre, we thrive on success

Creator-friendly, Customer-centric
We pay our dues to two bosses - the customer and the creator

Passion for Action
We are thinkers, planners and doers
INSIDE PEPPER
We have come a long way








meet our investors
We are fortunate to be backed by
some of the industry’s most prolific investors

Kunal Bahl
Co-Founder and CEO, Snapdeal

Rohit Bansal
Co-Founder and COO, Snapdeal

Balaji Srinivasan
Formerly CTO of Coinbase and General Partner at a16z

Saurabh Srivastava
Co-founder of IAN and NASSCOM

Amit Ranjan
Co-founder, Slideshare

Gaurav Munjal
Co-Founder and CEO, Unacademy Group

Alok Mittal
Co-founder & CEO, Indifi and former Jobs Ahead founder

Ritesh Malik
Co-founder & CEO, Innov8

Beerud Dilip Sheth
Co-founder & CEO, Gupshup and Former Elance Co-founder

Hemanshu Jain
Co-founder, Diabeto

Aakrit Vaish
Co-founder & CEO, Jio Haptik

Miten Sampat
Building CRED, formerly CSO at Times Internet

Dilipkumar Karodimal Khandelwal
MD and CEO, Deutsche India
Pepper in News
See key press mentions of Pepper Content. Members of the media can contact us directly at pr@peppercontent.in or request resources
"Pepper Content Honours 40 Content Creators Across the Country at Virtual ‘Next Big Creator Awards’ "
Pepper Content launches AI-enabled content platform ‘Peppertype.ai' to create content copies in seconds
[Funding alert] Pepper Content raises $14.3M led by Bessemer Venture Partners, eyes global expansion
Pepper Founders in Hurun's 30 under 30 power list
Agentic AI: The New Account Executive in Every Marketing Agency
The rise of Agentic AI and its disruptive impact on marketing agencies
Neil Patel brings hard truths on GEO to Index25
Moves and wins: Week of 13 October
Pepper rebrands as AI-native marketing challenger to WPP
Pepper Content rebrands as Pepper, “The Anti-WPP,” launches AI-native marketing services to redefine agency model
Pepper Content launches Pepper Creative
PeppeContent rebrands globally as "Pepper"
The Rise of Generative Engine Optimization: Redefining Discovery in the AI Era
Pepper: Helping Enterprises Scale Content Marketing Using AI | Builders x AI
The new rules of search
How Pepper helped Acceldata scale SEO
Pepper’s INDEX’26 concludes in San Francisco, Convening Global Leaders to Decode Growth in an AI-First Era
Pepper’s INDEX’26 concludes in San Francisco, Convening Global Leaders to Decode Growth in an AI-First Era
Pepper's COO & Co-Founder Rishabh Shekhar's observations on AEO
Could this Indian startup be the next Salesforce?
Could this Indian startup be the next Salesforce?
Pepper Content appoints Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO top executive as CBO
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Pepper Content appoints Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Pepper Content appoints former OYO India COO Harshit Vyas as Chief Business Officer
Lightspeed-backed Pepper Content snags $14 mn
Lightspeed-Backed Pepper Content Bags $14.3 Mn To Venture Into The US Market
Pepper Content raises $14.3 Mn led by Bessemer
Pepper Content raises $14.3 million funding led by Bessemer Venture Partners
Content marketplace Pepper lands $14.3 million funding to expand to US
Pepper Content raises $14 million for US expansion
Pepper Content skip the traditional Middle East route, heads directly for the US market
Pepper Content raises $14.3M led by Bessemer Venture Partners, eyes global expansion
Pepper Content Launches AI-enabled Content Platform ‘http://peppertype.ai/’
Pepper Content launches AI-enabled content platform 'http://peppertype.ai/' to create content copies in seconds
Pepper Content launches AI-enabled content platform ‘http://peppertype.ai/’
Pepper Content Launches ‘http://peppertype.ai/’ Content Creation Tool
Pepper Content launches AI-enabled content platform ‘http://peppertype.ai/' to create content copies in seconds
Pepper Content launches AI-enabled content platform ‘http://peppertype.ai/’ to create content copies in seconds
Pepper Content launches AI-enabled content platform 'http://peppertype.ai/'
Pepper Content launches AI-enabled content platform 'http://peppertype.ai/'
Pepper Content launches India’s fastest-growing AI-enabled content platform ‘http://peppertype.ai/’ to create content copies in seconds
Pepper Content Releases India's Fastest Growing AI-Enabled Content Platform ‘http://peppertype.ai/’ To Create Content Copies In Seconds
Pepper Content launches AI-enabled content platform






















